Create Your Startup Business Plan (Session II) - Santa Fe

SBDC - Santa Fe HEC

1950 Siringo Rd
Santa Fe, NM 87505

Phone: 505-428-1343
Website: Click to Visit

"Business Plan??" the words strike dread in the hearts of the person wanting to start a business!

Let the Santa Fe SBDC empower you to create the kind of plan that works for your business. You will create your own start up plan in three information-packed sessions and receive tools and resources to help you keep it up-to-date and relevant. SBDC Instructor Mechele Hesbrook is both a successful entrepreneur and former Dean at SFCC. She has learned the value of having this roadmap and will share some great ‘war stories’.

2/15/2018 - Session I - The who, what, when, where, why and how of your business idea - An overview of the main elements of a business plan. You will begin writing the first four elements of your plan. 

2/22/2018 - Session II - Market Research - Who will buy and why?

  • * What is the Mantra, Mission & Vision of your company?
  • * Who is your ideal customer and why? * Create your brand
  • * How do you compare?

3/1/2018 - Session III - Financials, Recordkeeping, SWOT - Create a personal financial statement of assets and liabilities

  • * SWOT Analysis on your idea
  • * Start up costs, projections
  • * How will you keep the books?

This class is intended for pre-venture and early stage businesses, but all are welcome.

Bring your laptop or tablet to each session. Please let us know if you need to make arrangements to borrow a laptop when you register. We strongly suggest attending our Steps to Starting a Small Business workshop prior. There will be homework. 

Registration is for all three sessions.

Thursday, 22 February, 2018


Julianna Gutierrez

Phone: 5054281343
Website: Click to Visit