Media Buying Strategies, Online

DACC Workforce Development Center Las Cruces

2345 East Nevada Ave.
Room 101E
Las Cruces, NM 88001
United States

Discover the marketing planning process to clearly delineate the relationship between marketing and media-buying decisions. Marketing functions are examined through case analysis to successfully integrate all elements of the media-buying process. Develop your skills in this process from a business decision-making perspective. This approach reflects the emphasis on the marketing decisions that business owners are most likely to confront in their marketing operations when meeting with various media outlets and managing their marketing campaigns. Come away with knowledge of media buying strategies to promote your organization and boost sales and profits. Instructor: Erin Parnell is a Senior Media Buyer at Bucket Media, Inc., a media planning and placement company based out of Columbia, MO. She has worked in the advertising and marketing field for the past seven years, and obtained a Master of Business Administration from William Woods University. Online Course # UGOT119……$198 When: Mar 3-28

Monday, 03 March, 2014


DACC Community Education

Phone: 575-527-7527
Website: Click to Visit