This session will cover the definition of a brand and branding, the importance of a brand and brand positioning, the importance of mindshare and it's relation to market-share and how to craft your brand positioning. We we'll conclude the session using the Once a Day Marketing's brand positioning template for you to build your own brand positioning statement. RSVP Required: register on our calendar page at www.santafechamber.com .
Wednesday, 13 March, 2013
Website: Click to Visit
Cost:Members Free/Non-Members $10.00
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